An analysis of online content on popular social media platforms was conducted by the Israeli influencer marketing platform, Humanz. The study, published in November, admitted that “while 7.39 billion posts with pro-Israeli tags were published on Instagram and TikTok last month, in the same period 109.61 billion posts with pro-Palestinian tags were published on the platforms.” This, according to the company, means that pro-Palestinian views are 15 times more popular than pro-Israeli views.